Charting America’s Changing Senior Care Needs

Charting America’s Changing Senior Care Needs

Looking for senior care services in Brookfield, Wisconsin? You’re not alone. In fact, the demand for senior care all across America has never been higher.

Today’s post explains why that is, then shares some handy senior care resources for families in Brookfield, Wisconsin.

America’s Senior Population Booms

Back in the 1900s, only 4% of the total population were 65 and older (Spitzer et al., 2004, p. 22). But within 100 years, that number had more than tripled, so that 12.6% of the total population were above the age of 65 by 2000 (p. 23). And over the same period, the over-80 population also grew to an unprecedented size.

A number of concurrent factors underlie this incredible senior population growth. Lifespans increased dramatically as nutritional knowledge and medical science continued to improve. At the same time, birth rates slowed, creating a “top-heavy” demographic structure that nearly resulted in there being more seniors than children for the first time in history (more on this later!).

Perhaps most importantly, the“Greying of America” was underway–that’s what the Journals of Gerontology dub the huge demographic shift that’s occurring as the Baby Boomer generation ages past 65 en masse.

Demand for Senior Care Soars

Obviously, the rapid expansion of America’s senior population put a huge strain on America’s existing healthcare infrastructure. In fact, before the senior population boomed, most medical care was directed towards treating “acute, episodic illness,” rather than the chronic illnesses and disabilities that seniors have to deal with.

It’s been a painful transition for many, and senior care shortages persist today–one study by a coalition of Wisconsin health care organizations warns that 1 in 5 direct senior care positions in the state is currently going unfilled.

Still, the senior care sector is growing. Data from the U.S. Census Bureau can be used to track America’s increasing reliance on senior care. $30.4-billion was spent on home senior care in 2002, but within 10 years, that amount more than doubled at $65.2-billion.

Similar trends can be seen with the rising demand for assistive technologies such as medical alert systems. According to a new long-term care research report, the global market for elder care technologies is predicted to grow from $5.7 billion in 2017 to $13.6 billion by 2022, with an annual growth rate (CAGR) of 19.%.

Solving “the 2030 Problem” With Senior Care in Brookfield, Wisconsin

Current estimates suggest that 1 in 5 people will be above the age of 65 by 2030. Moreover, between 2015 and 2030, the number of people over 80 years will grow from 3.8% to 5.3% of the total population (Spitzer et al., 2004, p. 23). And yet, with the “Grey Tide” looming, Wisconsin’s long-term senior care workforce remains at a “Crisis Level.” This is the “2030 problem” in a nutshell–plenty of demand for senior care, but sparse supply.

Always Best Care Greater Milwaukee is here to help. We specialize in senior care, and rely on out of the box thinking to address age-related challenges via the coordination of resources, advocacy, and senior care support. It is our mission to give clients and their families peace of mind in knowing that they are receiving the best possible service. We are committed to providing quality senior care that reflects every client’s unique needs, personal choices, and self-determination.

You can learn more about our unparalleled senior care services in Brookfield, Wisconsin by visiting, or calling us directly at (262)-439-8616.


Liu, K., Manton, K. G., & Aragon, C. (2000). Changes in home care use by disabled elderly persons: 1982–1994. The Journals of Gerontology Series B: Psychological Sciences and Social Sciences, 55(4), S245-S253.

Spitzer, W. J., Neuman, K., & Holden, G. (2004). The coming of age for assisted living care: New options for senior housing and social work practice. Social Work in Health Care, 38(3), 21-45.

Posted In: Senior Care