Category Archives: Marketing

The Ways Baby Boomers Are Changing the Face of Senior Care

The Ways Baby Boomers Are Changing the Face of Senior Care

When Baby Boomers speak, their voices are heard loud and clear thanks to their sheer numbers and the influence they still hold over society. And these days, individuals from this special generation are talking more and more about how they think their senior years ought to be spent. It’s no surprise to learn that the … Continue reading "The Ways Baby Boomers Are Changing the Face of Senior Care"

Read more

Connecting With Your Community — The Key to Running Your Franchise Effectively

Connecting With Your Community — The Key to Running Your Franchise Effectively

Being a presence in your community is a crucial component to operating an in-home senior care franchise.  After all, people will be much more attracted to the services you offer if you can demonstrate that your business is — as we like to say — a resource for the community.  You can become a resource by … Continue reading "Connecting With Your Community — The Key to Running Your Franchise Effectively"

Read more

How to Avoid Franchise Owner Burnout in Your First Year

How to Avoid Franchise Owner Burnout in Your First Year

Have you just begun your journey as an in-home senior care franchise owner? The first year of running your business is going to go by incredibly quickly! But how you look back upon your initial 365 days of franchise ownership will largely depend upon the actions you take right now and the habits that you … Continue reading "How to Avoid Franchise Owner Burnout in Your First Year"

Read more